In today’s digital age, a website is a basic necessity for any business. Once it is up and running, it can become a streamlined destination and act as your virtual headquarters, information center and storefront. Whether you have created your own great website or had someone build it for you, a key element to your online success is choosing a great web hosting provider.
Selecting such a web hosting company may not be as easy as it seems. Since most web hosting suppliers advertise a 99.9% uptime, money back guarantee, and the first month of hosting free, it’s hard to determine which service is the best right away.
So how do you make sure that you choose the right web hosting service provider for your business? Below are three important features you need to look for.
Many business owners, especially those who chose to go the online route do not work on the typical 9 to 5 schedule.
For example, if you are working on your website at the wee hours of the night and you require some help with your digital certificate, you need a web hosting provider that offers technical support at any time of the day to provide you with the answers to your questions.
A 24/7 technical support availability is very important especially when you encounter unknown issues at your website. As someone whose spending time and money on their business, you don’t want to be left alone to deal with a problem that is not even your fault. To avoid such scenario, verify the web hosting provider’s tech-support response time.
In the world of business, your website defines your business.
It can act as a portfolio for your brand, especially when you are meeting prospective clients for the first time. If you have a poor quality or slow loading website, this can damage your chances of doing businesses with potential clients, especially when your site is constantly down when they try to visit it.
In addition, if your website is actively marketing products and is acting as a storefront at the same time, you need the confidence that when a potential customer finds your business on the Web, they can easily access your website and place an order even if it is in the middle of the night. When your web hosting provider is constantly down, how much revenue can you afford to lose?
Whenever choosing a provider, investigate well this point and ask what their guarantees are. These are indicators of the provider’s reliable service.
You have to make sure that the provider offers a security mechanism in place that is appropriate for protecting your business and online transactions. Web hosting is at times quite erratic due to the testing the providers conduct.
It is typical that the hosting provider conducts maintenance. These updates are performed to ensure that they continue to offer the best service. But sometimes, this can lead to the deletion of your website, and nobody really knows why until you ask them yourself. But a great provider must offer a backup service that can effectively restore your website in the event of a crisis such as this.
Another important security feature is SSLs. If you are running an ecommerce site, security needs to be established to protect the information and resources of your customers or clients. SSLs is an encrypted link that ensures that all data passed between the web server and browsers remain private and integral.
For additional protection, a provider that offers sitelock should be preferred. It is a cloud-based security tool that scans your site for vulnerabilities and malware. It can detect the threat and security risks encountered on your website.
You must find a web host that can support all the efforts that you want to apply now and plan to apply in the future. If not, you will find complications and problems that will only cost you more money and more time.